Fly 540 Africa

Kenya Tourism Board incorporation with the United Bank of Africa launched the first Magical Kenya prepaid Travel card. This card is a conclusion of the partnership between KTN AND UBA in order to promote travel to Kenya by the tourists across the African continent. This card that was designed with an entrenched loyalty platform, which will allow accretion and transfer of points in the hospitality sector and also encourage the tourists to move freely.

The Magical Kenya prepaid Travel card is the first of its kind owed to the fact that it is the first destination card that UBA Bank has hurled with a destination. More so the prepaid travel card will be available to the international and domestic travellers in Kenya. This will also enable all the users, whether customers of UBA or not to have supreme access to its built in benefits present across all the platforms. This will also improve the Magical Kenya‘s foot print in the continent.

The card will also object West African nationals that travel for corporate, medical, education as well as the leisure purposes in Africa and will be given crossways the UBA Bank’s foot print to the customers and the possible customers. This interprets to an untouched market of over 5 million card users in Nigeria, Senegal and Ghana.

The tourism activities in the modern world is highly shaped by price comparison as well as technology as the new applications for the mobiles that give a wide range of chances that are being developed and the social networks are also combining themselves with in a more clear market. More so by focusing on the innovative solutions that are provided by services like the Magical Kenya Travel Card, tourism can lead the new frontier of fairer, stronger and more of sustainable growth and also has the ability to become one of the most actual agents of development.

Through focusing on the selective criteria of age, deposit balance, the number of types of accounts for one customer or the corporate accounts for the target list of the customers will be engaged and also lured through the registration campaigns plus convenience for everyday use both in home market and also while traveling to Kenya. This will also create an appeal for the card and the understanding that this may be the only card needed in the wallet.

The western African market is so probable to us and this is the starting of our efforts to be able to tap into the market that has got high spenders with the willingness to spend. The Magical Kenya prepaid Card is therefore a good incentive since it benefits to the current and potential travellers thrilling a value adds in terms of bonus points, discounts and the gifts.

The card members will be able to access the offers, rewards and the discounts at these whole salers through payments made with their prepaid card, it will be managed by Gift Africa and Go places. The merchants will participate in the program and also offer value to the card, will also visit MargicalKenyacard.com and then register as a merchant.